Back to school for Public Relations
Just signed up to volunteer for the Chartered Institute of Public Relations plan to go into UK schools and ‘put PR on the map’. The idea is to build on the success of London and the South East which...
View ArticleNew LinkedIn research poses writing skills challenge for PR industry
LinkedIn has ranked ‘well-written content’ as the number three factor in determining trusted content – at the same time as the PR industry reports a giant writing skills gap. A few days ago Linkedin...
View ArticleDo communications pros need to read more literary fiction?
Writing in The Times last Saturday journalist Giles Coren said journalists were “among the least well-read people you will ever meet”. “They spend all day ‘reading’ newspapers, shorthand notes, filed...
View ArticleCIPR State of the Profession Report 2015: Out NOW!
What are the top trends and challenges facing Public Relations in 2015? Find out in the Chartered Institute of Public Relation’s State of the Profession Report 2015, published this morning. See my 60...
View ArticleNewspaper reporter rated the worst job you can get
You may think your job in PR is challenging. But no matter how difficult your day has been, it was probably nothing compared to the newspaper journalists you’ve been pitching to all day. Spare a...
View ArticleCan communication ever be fully automated?
Not a week seems to go past now without there being a new app that claims to make us better at communicating. Just a couple of weeks ago I mentioned that new Google Glass apps will be able to help us...
View ArticleWellington, the Battle of Waterloo and the role of communications
To coincide with the 200th anniversary of the Battle of Waterloo this week, I’ve taken a very brief look at what role communications may have played in the success of the Duke of Wellington’s...
View ArticlePreparing for a speech – which way works best for you?
Some people like to do it in the dark and others prefer a mirror. Some like to do it in private while others prefer someone to watch. Yes, of course, I’m talking about the best way to rehearse before...
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